World of Hyatt is teaming up with Peloton to become the first global hospitality loyalty program with plans to reward its loyalty members for doing more of what they love – earning World of Hyatt points when they use Peloton equipment at Hyatt properties in countries where Peloton currently operates. The collaboration is set to outfit 800+ Hyatt properties with Peloton equipment and provide access to Peloton classes on guestroom TVs at nearly 400 properties for guest and member enjoyment this year. World of Hyatt will provide more information to members on how they can earn under this collaboration.
Hyatt booking data shows travelers are placing a higher emphasis on health and wellbeing amenities when planning their vacations, a trend Hyatt is well-positioned to accommodate by teaming up with Peloton. The new collaboration focuses on encouraging Hyatt guests and Peloton Members to be at their best when traveling – whether through a ride to their favorite music tracks in the hotel’s fitness center or a wind-down stretch from the comfort of their guest room at participating hotels.
Peloton Bikes will be deployed at each Hyatt hotel in markets where Peloton already operates – including the U.S., Canada, U.K., Germany, Austria and Australia. Select Hyatt luxury and lifestyle hotels in U.S. markets will also offer the Peloton Row. In the future, the collaboration may bring the Peloton experience to Hyatt hotels in other markets.
“We’re thrilled to be collaborating with Hyatt to give new and existing World of Hyatt members and guests the ability to prioritize their wellbeing during their travels,” said Greg Hybl, Senior Vice President and General Manager of Peloton for Business. “With Hyatt, we are enabling new audiences to experience Peloton’s cutting-edge technology and world-class content for themselves, and giving existing Peloton Members more of what they love while on the go. Being able to maintain a wellness routine while traveling is difficult for everyone. Our goal is to continue to find innovative ways to instill a little motivation so everyone can take some time for themselves, even if they are far from home.
"Hyatt continues to be a leader in innovative wellbeing offerings crafted with meaning, intent and expertise to meet guests, members, customers and colleagues wherever they are in their wellbeing journey. The Peloton collaboration joins Hyatt’s expansive roster of global wellbeing programming that helps guests “Be More Here” or be more present while on the road, including Hyatt’s Wellbeing Collective, a collection of properties across Hyatt’s portfolio of brands that provide industry-leading wellbeing offerings and immersive experiences to fit the unique needs of guests and customers for meetings and events.